Yahoo Ramps Up News and Mobile Strategies

LAS VEGAS - Yahoo announced during a series of new products during the 2014 International CES to make digesting news and video easier on the site.

To cut down on 'tl;dr' - a popular web term that stands for 'too long, didn't read' - the company launched Yahoo News Digest, an app editorially curated twice a day to package information that readers are most interested in.

'What I love about the Yahoo News Digest is how photos, articles, social and deliver it in one nicely-organized experience,' Yahoo CEO Marissa Mayer told attendees. 'We wanted to harness the power of the web on topics we love. We found inspiration in magazines with an editorial voice and combined that elegance of magazines to create a new product.'

Katie Couric, who joined Yahoo earlier this year as its global anchor for a reported $6 million per year, met Mayer on stage to discuss her role with the site.

'Linking has too often replaced reporting,' Couric said. 'Under Marissa's leadership, quality content of better understanding of this complicated, noisy world we live in. I couldn't be more excited to be a part of the Yahoo team.'

She continued: 'One of the most exciting things for me and the opportunity of Yahoo is it's a blank slate. I really enjoy interviewing and look forward to interviewing leaders, sports figures, tech leaders, social entrepreneurs, authors and anyone we believe has an important and interesting story to tell.'

Other announcements included the launch of Yahoo's new tech and food platforms, as well as its acquisition of startup Aviate, an 'intelligent home screen service.'

'We believe homescreens can be more personalized and wanted to focus on daily habits,' Mayer said.

Have something to add to this story? Share it in the comments.Image: Mashable

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